When you have a look at the new site, youll see some things you like, and youll notice some things that are gone.

But we guarantee youll see a more stable site that helps you find the blog content you are hunting for. During the past, we based Technorati Authority on half a year of blogosphere information. Because most searches are searching for items less than a month old, were going to narrow that window in a corresponding way. During the past, as the information window was so long, Authority and the first hundred lists it powered were comparatively static. With the new algorithm, the ensuing Authority will better reflect the fast-changing nature of the blogosphere. Also we are excited to say Topical Authority. Versus overall Technorati Authority, Topical Authority is limited to a particular class. Our search formerly valued recency above everything else " the genuine time web " and the old algorithm delivered the last result, not the best. Put simply when you perform a search, the results should be far

better. The new blog index is

hugely improved. Of note, you can now view top blogs overall by Authority, AND top blogs by class by Authority. Inversely , it also supplies the audience one more way to find out quality content and new writers. Down the line, we picture further opportunities for some participating authors who may decide to also join Technorati Media. With 6 years of history behind us, we have also discovered whats vital and not important in our offerings. As such, some things will go permanently, and others will return later with reinforced use that reflects the new features of the site. Technorati Charts and API : both will be returning later Widgets " For those sites with widgets on their sites, theres no requirement to fret. Technorati will be developing some exciting new widgets that match the new features in the site.

And eventually, we wish to thank all the publishers that are a part of Technorati Media. In the fifteen months since we launched, Technorati Media has grown into the biggest social media advertising network. With over four hundred influential blogs and niche social networks and communities, the network reaches 108 million monthly unique visitors. We enable marketers to get involved with social media at scale by approximating the crowd reach of a huge social network. The week after next, well release the 2009 State of the Blogosphere report ( with a preview at Blog World Expo this Fri. ).